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Month: October 2014

The Atlanta Project: Exploring the Growing Retail Community

Atlanta is a city that acts as a cultural melting pot, yet encourages the creative endeavours to be executed with the ideals of southern hospitality in mind. The Atlanta Project: Part 3 explores the retail landmarks such as the hometown favorite Walter’s Clothing, managed by Patrick Morrison, Steven Allan, managed by Kris Triplett and Epitome owned by Aric Rosenberg. Described as a city that’s “urban with a suburban feel,” this third installment showcases that, like the art scene, fashion trends and retail culture in Atlanta are deeply engrained within the city’s fabric. Once you watch this video, there’ll be no wonder why the locals are so deeply passionate about Atlanta life, a metropolis undergoing constant intellectual and artistic evolution. If you’d like to stay up-to-date with all of the latest videos from HYPEBEAST’s YouTube channel, subscribe by clicking on the button below. Article source:...

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AKTIV x Adidas Boost Running Charity Capsule Collection for the 2014 NYC Marathon

The 2014 New York City Marathon is right around the corner. For the fifth consecutive year, adidas Running has partnered with AKTIV Against Cancer to commemorate the annual occasion. A celebratory capsule collection, featuring the adidas Tempo Boost, the adidas Grete Boost and an assortment of running tights, tops, and shorts are being released to benefit the foundation. In addition to the shoes and apparel, adidas is pledging to make a $1 donation to AKTIV’s cancer research for every “A Game” picture shared on Twitter or Instagram with the hasthag #mystepmatters. Leading up to the race on November 2, marathon participants and others will be able to purchase items from the entire collection at the TCS New York City Marathon Health and Fitness Expo at the Javits Center. Article source:...

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Fiverr Goes Global With New Languages, Local Offerings

After raising $30 million in August , Fiverr, the low-cost online marketplace for services of any stripe, is making it rain. The company is spending money to roll out new international sites. Starting with Spanish, French, Dutch, and Portuguese website versions, the US-based company wants to take its network of professional and creative service providers global — without them having to leave the comfort of their Rent-A-Center couches. Now, bargain buyers can get their shop on for any of over 100 different design or service jobs in their native language. Fiverr’s billing this as the next generation of the on-demand service economy. “International growth and market expansion has become a strategic priority for Fiverr,” said chief executive Micha Kaufman in a statement. “These are the first of many languages that we’ll be adding over the next few months, with ongoing community and social media management.” Article source:...

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AdPushup Raises $632,000 For Its Banner Ad A/B Testing Platform

New Delhi-based startup AdPushup, which provides A/B testing that integrates with ad networks, has raised $632,000 in its angel round of funding. Participants include Kima Ventures, Wingify founder Paras Chopra, SlideShare co-founder Amit Ranjan, LinkedIn director of technology Jonathan Boutelle, Yahoo! principal data engineer and architect Sachin Arora, Avlesh Singh, CouponDunia founder Sameer Parwani, Zishaan Hayath, Krishna Jha, Ashim Mehra, Ravi Srivastava, Subham Gupta, Vikram Kapur, and Sunil Kalra. The company ran its syndicate and took all commits on startup funding site LetsVenture. AdPushup’s A/B testing platform allows web publishers and bloggers to create and test different ad placements, sizes, and types to see which ones make the most revenue. The company says it has grown to about 100 million monthly impressions currently from 500,000 in March 2014, and its average revenue per thousand impressions (RPM) improvement per website it is used by is 68 percent. Ankit Oberoi, the co-founder of AdPushup, says that the company’s closest competitor is Ezoic. AdPushup wants to set itself apart, however, by allowing web publishers to integrate it with their current ad server or networks, including AdSense, on their sites. “While we have a lot of startups using A/B testing for conversion rate optimization, they don’t integrate with ad networks and are not built for web publishers. In their algorithms, they use vanilla A/B testing, which doesn’t suit this use case,” says Oberoi. “This...

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Chat App Line’s Revenue Doubles Year-On-Year To Reach $192 Million in Q3 2014

Days after Facebook revealed that WhatsApp, its $18 billion messaging app acquisition, posted an overall loss for the first half of this year, Line — a rival app with 500 million registered users — has announced that its revenue doubled year-on-year during Q3 2014. Line, which does not reveal its overall profit/loss figures, says it made $192 million (20.9 billion yen) in the most recent quarter. That’s figure is 104.2% higher than a year previous, and represents a 17.7% increase in its previous quarter. Line makes its money as a digital content platform — most of its revenue comes from in-app purchases within its connected games platform, which includes more than 50 titles, but it also sells stickers and operates a marketing channel which lets brands run official accounts and pay to reach consumers. The company says it has 170 million monthly active users — more than half of which (87 million) come from its top three markets Japan, Thailand and Taiwan, such is the networked nature of messaging apps. Outside of those markets, Line says that it now has over 10 million registered users in 11 markets worldwide: that includes 25 million in the US and 30 million in India. Line, which recently postponed plans to go public in a rumored dual US-Japan IPO that could value it at $10 billion, says it is planning to push its own Manga service worldwide to...

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