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Ford is showing deep commitment in its efforts to bring the brand back to the forefront of luxury automaking. The company’s subsidiary Lincoln is bringing back the esteemed Continental name for its new sedan vehicle, replacing the old MKS line. Careful not to tarnish its reputation, the revamped car will aim to rekindle the brand’s timeless elegance, featuring a new Lincoln polished aluminum grille, e-latch door handles, LED matrix headlights with laser assisted high-beams, tinted glass roof, and an 3.0-liter EcoBoost V6 engine. The concept Continental is set to be revealed at the New York Auto Show this week. Enjoy the photos above.

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