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The customization of sneakers, clothing and various lifestyle goods has proved to be a hit so far, whilst picking and choosing your own ingredients for a sandwich or salad has been around for a while as well. Simply put, no one apart from ourselves can really know what we are desiring for at that moment in time and having the choice to make it your own makes something that much more attractive. Brooklyn-based Timmy Brothers have introduced the new concept of bespoke water. The brotherly duo recognizes that what may be thirst-quenching for one person may not necessarily be the same for another individual, and through the studying of different water sources and their respective traits, Billy and Terry have crafted a series of batches that can be personalized to your liking. Though the price points may be a little steeper than usual, being able to taste water from another part of the world without actually going there may be attractive enough to spend a little more. What do you guys think?

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